NJ Conference on Tourism
Resorts Casino Hotel - Atlantic City
November 30 & December 1
Thursday, November 30th & Friday, December 1st
Our Annual Conference on Tourism brings together professionals from all sectors of New Jersey’s multibillion dollar tourism industry including associations, businesses, resorts, attractions, destination marketing organizations, transportation companies, as well as cultural, arts, and historic organizations to explore the latest trends and opportunities for the tourism industry.
Our conference will feature over 18 specialized speakers with vital industry topics such as NJ-focused tourism trends and forecasts, branding, education, heritage tourism, customer experience, film updates, podcasting, arts & cultural and more.
There will be ample time for new connections and business opportunities and an opening night Reception.
Thursday, November 30 | ||
7:30AM | Registration Open | |
8:00AM - 9:00AM | Breakfast, Opening Remarks by NJTIA President Lori Pepenella and a NJ Tourism Division update with Jeff VasserThe conference kicks off with breakfast networking and a welcome that sets the tone for the rest of the day. Hear opening remarks from NJTIA President, Lori Pepenella followed by an uplifting update from Executive Director, Jeff Vasser of NJ Office of Travel and Tourism. There has been a great deal going on this year, you won't want to miss a minute of it. | |
9:00AM – 10:00AM | The Future Shape of TravelBoth leisure and business travel have rebounded with impressive strength over the past two years. However, recession tremors and persistent inflation loom large and threaten the continued recovery of travel. Adam Sacks will share Tourism Economics’ latest views on the economy, the mindset of travelers, and expectations for the evolution of travel. | |
10:00AM – 11:00AM | Spotlighting the Importance of a BrandCreated in 1969, “Virginia is for Lovers” has stood the test of time as one of the longest-standing tourism brands. Join Lindsey Norment, the Brand Director for Virginia Tourism as she shares how “Virginia is for Lovers” transformed from a simple slogan into an iconic and enduring brand. This session will delve into the history of the brand, explore the impactful campaigns created by Virginia Tourism and share insights into the strategic steps taken to maintain the brand’s relevance over the years. | |
11:15AM-12:15PM – Breakout Session 1 | March to the 250th: Creating Partnerships Through History
Heritage Tourism is a significant part of tourism revenue; panelists will highlight the economic impact of heritage tourism and hear how planning efforts for the 250th anniversary of the American Revolution in 2026 fit into the state’s plans to market and promote tourism in New Jersey by leveraging partnerships and collaborations between Destination Marketing Organizations, historic places, and marketing agencies. | |
11:15AM-12:15PM – Breakout Session 2 | Public/Private Partnerships: Partnering to Achieve Your Organizational Goals
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12:15PM-2:30PM | Celebration of Tourism Luncheon & NJTIA Excellence Awards | |
2:45PM – 3:45PM | The ROI of Customer Experience: How Customer Experience Can Save TourismIn this session, Liliana Petrova, CEO and Founder of The Petrova Experience, dives deep into what an elevated experience is in the current tourism landscape, and how to create and sustain those experiences. She will examine expectations along the customer journey, provide real-world comparisons of how major destinations embrace (or squander) opportunities for Wow Moments, and outline how to get the ROI of customer loyalty from today's traveler. | |
4:00PM – 5:00PM | TAKE 2: Movies Return To The State Where Moviemaking BeganThe New Jersey film and television industry has exploded in the last several years, and Garden State locations are frequently seen on theatrical and television screens throughout the world. Steven Gorelick and David Schoner, the Executive Director and Associate Director of the New Jersey Motion Picture and Television Commission, will detail all this exciting production activity, review popular film sites and discuss the new studio complexes and related businesses springing up throughout the state. Learn how your town can become film ready and picture perfect. | |
5:30PM – 7:30PM | Networking Reception – Details TBD | |
Friday, December 1 | ||
8:00AM-9:00AM | Breakfast, Legislative & World Cup UpdateFinal day breakfast kicks off with Matthew S. Halpin, NJTIA Executive Director providing a legislative update and special comments from the World Cup Host Committee. And of course, more networking. | |
9:00AM – 10:00am | Tourism Travel Session with Subject Experts from DANA Communications and The Lou Hammond Group. | |
10:00AM – 11:00AM | Arts as a Tourism Driver | |
11:15AM-11:45AM | Podcasting to Extend your Marketing ReachWhen considering media, think podcasts! Learn from a seasoned radio broadcaster on what it takes to create an interesting and exciting podcast. Hear how Dan interjects humor and travel tips about his destinations to engage his audience. | |
12:00PM-1:00PM | Beyond the Credits PanelSpeakers TBD | |
1:00PM | Lunch to Go | |
Full Conference Registration includes Luncheon & Reception
- Member - $350
- Non-Member - $380
Thursday Only Conference (Includes Luncheon and Kick Off Reception)
- Member - $250
- Non-Member - $275
Friday Only Conference (does not include Luncheon or Kick Off reception) - Member/Non-Member
- Member - $130
- Non-Member - $150
Annual Tourism Luncheon Ticket Only
- $75
For Non-Conference Attendees, Thursday Night Kick Off Reception Ticket Only
- $75
Schedule
Interested in becoming sponsor, we have a wide range of opportunities:
Show Sponsor
$25,000
- Six Full Conference Registrations
- Two Full Page Ads in the Program
- Tabletop Booth
- Logo on all conference materials.
- Three minute presentation before session speaker
- Preferred, reserved seating at Luncheon
- Free valet parking for two attendees
- Web link from NJTIA Website for one year List of conference attendees
- Eligible to provide gift or literature for attendees to include in Conference tote bag
Annual Tourism Luncheon & Awards Sponsor
$10,000 (Only 1 Available)
- Two Full Conference Registrations
- Two-minute address during luncheon
- List of conference attendees
- Eligible to provide promotional gift for attendees – will be placed at each place setting
- Eligible to include literature in Conference Tote Bag
- Corporate logo will be on place setting menu
- Logo in onsite Program and on Website Program
- Full Page Ad in the Program
- Tabletop Booth
Kick Off Reception Sponsorship
$10,000 (Only 1 Available)
- Two Full Conference Registrations
- Four additional Kick-Off Reception Tickets
- Two-minute address during reception
- List of conference attendees
- Eligible to provide promotional gift for attendees – will be handed out at reception.
- Eligible to include literature in Conference Tote Bag
- Logo on Reception signage
- Logo in onsite Program and on Website Program
- Full Page Ad in the Program
- NJTIA to include a Conference Program ad that spotlights company as the Reception sponsor
- Tabletop Booth
Premium Sponsor
$10,000
- Four Full Conference Registrations
- Four additional Kick-Off Reception Tickets
- Logo in onsite Program and on Website Program
- Full Page Ad in the Program
- Tabletop Booth
- Two minute presentation before a session
- Reserved seating at Luncheon
- List of conference attendees
- Eligible to provide gift for attendees to include in Conference tote bag
- Banner prominently displayed during conference
Platinum Sponsor
$7,500
- Four Full Conference Registrations
- Two additional Kick-Off Reception Tickets
- Tabletop Booth
- Eligible to provide gift or literature for attendees to include in Conference tote bag
- Acknowledgement in conference materials
- Full page Ad in the Program
- Banner displayed during conference
Gold Sponsor
$3,500
- Three Full Conference Registrations
- Two additional Kick-Off Reception Tickets
- Tabletop Booth
- Eligible to provide gift or literature for attendees to include in Conference tote bag
- Acknowledgement in conference materials
- ¼ page Ad in the Program
Silver Sponsor
$2,500
- Two Full Conference Registrations
- Two additional Kick-Off Reception Tickets
- Eligible to provide gift or literature for attendees to include in Conference tote bag
- 1/8 page Ad in the Program
- Acknowledgement in conference materials
Bronze Sponsor
$1,750
- One Full Conference Registration
- Tabletop Booth
- Eligible to provide gift or literature for attendees to include in Conference tote bag
- 1/8 page Ad in the Program
- Acknowledgement in conference materials
Patron Sponsor
$1,250
- One Full Conference Registrations
- Acknowledgement in conference materials
- Business Card Ad in the Program
- Eligible to provide gift or literature for attendees to include in Conference tote bag
Friend Sponsor
$600
- Acknowledgement in conference materials
Conference Tote Bag Sponsorship
$5,000(Only 1 Available)
- One Full Conference Registration
- Your Corporate logo on Conference branded tote bag handed out to all attendees of the conference.
- Can include literature or promo item
- Tabletop Booth
- Acknowledgement in conference materials
- ½ page Ad in the Program
SOLD - Lanyard Sponsorship
$1,750
- One Full Conference Registration Company
- Name on Badge Lanyard
- Acknowledgement in conference materials
Event Program Advertising Options:
Deadline: October 13th – High resolution PDF should be sent to cgoldstein@njpsi.com
Full Page – 4 Color
- 8.5” x 11 Trim Size/8.25” x 10.75” Live
- $500
½ page – Vertical 4 Color
- 4.062” w x 10.75” H
- $300
½ page – Horizontal 4 Color
- 8.25” w x 5.312” H
- $300
1/4 page – 4 Color
- 4.062”w x 5.312” H
- $150
1/8 page – 4 Color
- 4.062 x 1.265”
- $75
Custom Sponsorships are available, please contact Christina Goldstein at cgoldstein@njpsi.com
Thank You to Our Sponsors
Gold Sponsor
Silver Sponsor
Bronze Sponsor
Patron Sponsor
Lanyard Sponsor
